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Forget burnout culture and 60-hour grinds, Heidi DeCoux is designing a radically different future. One where solopreneurs earn abundantly while working just 2–3 days a week. Not because they’re slacking off, but because AI is finally doing what it promised: handling the busywork so humans can focus on their highest-value genius.
Heidi is the founder of Cashflowy.ai, a sleek AI-powered financial platform that replaces your bookkeeper, CFO, and financial coach in under an hour a month. No more spreadsheets. No more confusion. No more wondering if you can afford to pay yourself.
Her bold vision? Help millions of solopreneurs become time-rich and mentally free, while still building wildly successful businesses.
“I love to work,” Heidi says. “But I believe we’re meant to work from a place of power and purpose, not exhaustion. With the right AI tools, people can work 3 high-impact days a week and live the rest of their lives fully.”
What Makes Cashflowy Different
Let’s be honest, most financial tools feel like they were made by accountants for accountants. But Cashflowy? It’s refreshingly different.
This isn’t just another clunky software trying to be your bookkeeper. It’s a beautifully designed, AI-powered dashboard built exclusively for solopreneurs—the creators, coaches, freelancers, and one-person dynamos powering the modern economy.
Here’s what Cashflowy delivers:
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✅ Built for solopreneurs – smart, easy, efficient
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🧠 24/7 AI answers to your real business questions, using your numbers
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📱 Sleek dashboard with zero learning curve
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🔄 Instant transaction categorization (like magic)
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📊 Real-time P&L and tax-ready numbers—always accurate
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🎯 AI financial coach shows you what matters most right now
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💸 Cashflow tracker reveals how much you can afford to pay yourself today
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🙅♀️ No bookkeeper required, ever
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⏰ Stay financially dialed in… in under 1 hour a month
It’s not just simpler. It’s smarter. And it’s giving solopreneurs their time—and confidence—back.
The Origin Story of Cashflowy.ai
Cashflowy didn’t start as a grand tech play. It started with a bottleneck.
Heidi, a serial entrepreneur with multiple 6- and 7-figure businesses under her belt, was spending far too much time buried in spreadsheets, complicated bookkeeping software, chasing down numbers, and STILL didn’t truly understand her numbers so she could make smarter business decisions. And she realized: if she was struggling to manage her finances efficiently, what about the rest of the solopreneur world?
So she started looking for solutions – and hit a wall. Everything was too clunky, too expensive, or required hiring someone else. So she built what she couldn’t find: a tool that feels like your smartest business partner, powered by AI, that tells you what you need to know, when you need it.
Today, Cashflowy is doing exactly that for a fast-growing tribe of solopreneurs.
Overcoming Obstacles: A Journey of Refining the Vision
Convincing solopreneurs they didn’t need a traditional bookkeeper was just the first hurdle. The deeper challenge? Rewiring decades of belief that humans are more accurate than machines.
Most users came in assuming that their bookkeeper, with all their complicated bookkeeping software, spreadsheets, and emails, was the gold standard. But the truth? A skilled human bookkeeper typically achieves an accuracy rate of around 70%. Cashflowy’s AI? It’s sitting at 97% and getting smarter every week.
But Cashflowy isn’t just more accurate. It’s far more insightful.
The real magic happens with Cashflowy’s built-in AI Financial Coach, available 24/7. It doesn’t just hand you reports – it reads between the lines of your numbers and gives you actionable guidance.
Let’s say your churn rate is creeping up. Your AI Financial Coach will spot it immediately and flag it for you, along with practical suggestions for improving retention.
It’s like having a CFO, data analyst, and business mentor in your pocket at all times.
And with real-time cashflow tracking, you can always see exactly how much you can afford to pay yourself. No guesswork. No waiting. Just clarity, confidence, and smarter decisions.
The goal isn’t just to automate bookkeeping. It’s to make solopreneurs smarter, faster, and more profitable, without burning out.
Cashflowy’s Edge: Designed for Solopreneurs
Most financial tools try to be everything to everyone and end up being a mess.
Cashflowy does the opposite. It’s purpose-built for the solopreneur movement. It strips away the unnecessary complexity, automates the rest, and focuses only on what actually matters to a one-person business.
Here’s the secret sauce:
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AI that thinks like a CFO: You don’t get reports. You get answers.
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Real-time numbers, always: Profit & Loss. Tax readiness. Cashflow.
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Zero learning curve: It just works. Like it’s supposed to.
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One login, total clarity: No Zapier chains. No accounting degrees required.
