Billy McFarland Announces Sale of Fire Festival Brand
The controversial founder of the Fire Festival, Billy McFarland, has revealed plans to sell the brand following several unsuccessful attempts to revive the event.
Cancellation of Recent Festival Plans
The latest edition of the Fire Festival was scheduled to take place in Isla Mujeres, Mexico, from May 30 to June 2. However, it was recently declared canceled, leading to confusion about whether it was ever on the calendar.
Background on Billy McFarland
Billy McFarland, who is 33 years old, gained notoriety following the disastrous 2017 Bahamas Fire Festival. Convicted of wire fraud in 2018, he served four years in prison. The event’s fallout resulted in numerous documentaries and widespread media attention both for McFarland and the festival itself.
Details of the Brand Sale
In a recent statement, McFarland confirmed that he is putting the “FireFestival Brands” up for sale, which includes trademarks, intellectual property, digital assets, and media outreach. He stated, “The brand is bigger than anyone else and bigger than what I can lead on my own.”
Potential buyers can find detailed documents on the festival’s website, outlining various metrics such as website traffic and social media reach. However, the expected sale price remains undisclosed, as interested parties are prompted to inquire about their offers through a contact form.