ST. LOUIS, MO – Candice Cherry, the founder of The Queens’ Jewels, has grown a unique luxury brand that has resonated with consumers nationwide. What began as a spark of inspiration at a wedding has since become a thriving business, offering intricately crafted, jeweled glassware that transforms ordinary occasions into something special. The Queens’ Jewels is known for its meticulous craftsmanship, offering a personal touch in each handcrafted piece.
Founded in 2014, The Queens’ Jewels was the result of Candice’s desire to create more than just functional items. She wanted to design glassware that was both beautiful and meaningful. The idea came to her during a visit to a wedding, where she noticed the glassware lacked elegance. While fiddling with her earring, Candice had an epiphany. “I looked at my husband and said, ‘This is it! It is my million-dollar idea!’” That moment marked the beginning of her journey into the world of luxury glassware.
Candice’s goal was simple yet powerful: to create glassware that celebrated life’s milestones and helped people create memorable experiences. From that spark, The Queens’ Jewels was born. Initially selling at local craft fairs, the brand gradually gained national attention for its unique and customizable products.
Today, The Queens’ Jewels is known for its elegant, handcrafted glassware. Each item is carefully crafted to ensure it’s a unique piece, whether it’s a sparkling wine glass or an intricately designed tumbler. The glassware is adorned with jewels, offering customers a personalized touch that makes each product more than just a functional item – it becomes a meaningful part of someone’s story.
Candice’s commitment to her business is evident in the personal attention she provides to her customers. Rather than distancing herself from daily operations, she engages directly with her customers, offering a level of customer service that many entrepreneurs might forgo. “I want to make sure every customer feels valued,” Candice explained. “I’m here not just as a business owner, but as someone who genuinely cares about their experience with The Queens’ Jewels.”
Candice’s path to success wasn’t without its challenges. Like many entrepreneurs, she faced obstacles, including balancing family responsibilities, managing finances, and navigating industry competition. However, Candice’s persistence led to major milestones. Her brand has been featured on platforms like Good Morning America, QVC, and The View, expanding its reach and increasing its presence in showrooms nationwide.
The brand’s growth has also been fueled by collaborations with well-known organizations, including Dollywood, NASA, and Miranda Lambert, among others. These partnerships serve as a testament to the brand’s quality and the trust placed in Candice’s creations.
In 2024, The Queens’ Jewels was recognized as the Best Glassware Supplier by Gifts and Decorative Accessories, a nod to its status in the luxury glassware industry. With a U.S. patent for its unique process of creating jeweled glassware, the brand continues to set the standard for innovation and craftsmanship.
Candice’s journey is a testament to the power of following one’s passion. Starting her business at the age of 40 with no prior experience, she took a bold step into the world of entrepreneurship. “It wasn’t easy, but I always believed that I had something special. The journey has been challenging, but it has been rewarding,” she shared.
Now, after 11 years in business, Candice remains focused on her mission to create elegant, handcrafted glassware. The positive feedback from businesses and individuals underscores the brand’s ability to connect with its audience. Customers appreciate the personal touch and craftsmanship that goes into each piece, and the brand continues to resonate with those looking for something unique and meaningful.
Looking ahead, Candice is excited about the future of The Queens’ Jewels. With plans to expand into new markets and continue innovating in the luxury glassware sector, the brand is poised for continued growth. “We’re always looking for new ways to make our products even more special for our customers,” she said.
For more information, visit www.thequeensjewels.net.