Masters of Home Care, led by Justin Currie, helps home care entrepreneurs scale their agencies for long-term success, now earning the prestigious 2025 Best Business Strategist Award.
The #1 Home Care Business Mentor and Strategist
Masters of Home Care Founder Justin Currie teaches agency owners to scale, systemize, and succeed beyond limits.
Justin Currie, a driven entrepreneur in the home care industry, once found himself caught in the cycle of long hours and mounting stress. “The business was successful on paper, but I was exhausted. I wanted a system that could thrive without me,” he recalls. That realization sparked a transformation in his career. Determined to break free from burnout, Currie redesigned his agency to be scalable and automated, eventually becoming a sought-after mentor for other home care agency owners.
Today, as the founder of Masters of Home Care, Currie helps entrepreneurs grow their agencies profitably while reclaiming their time. Through strategy, systems, and leadership development, he teaches owners how to build businesses that work for them, not the other way around.
From Burnout to Breakthrough
Currie’s journey into home care entrepreneurship wasn’t without its challenges. Staffing shortages, unpredictable margins, and operational hurdles were just some of the struggles that weighed heavily on his agency. But instead of accepting those issues as “part of the job,” he chose to reverse-engineer what success could look like.
By tracking key performance indicators, rethinking his hiring process, and integrating automation into his operations, Currie transformed his agency. It didn’t just grow, it thrived, earning a place on the Inc. 5000 list of fastest-growing private companies. In 2024, it ranked #3691 and climbed to #2120 in 2025. His regional achievement, ranking #171 in the Northeast, underscored the success of his strategies.
Currie’s achievements didn’t stop there. He was also named a Philadelphia Titan 100 Honoree, joining a prestigious group of CEOs from across the region.
Masters of Home Care’s Award-Winning Strategy
In 2025, Masters of Home Care was honored with the Best Home Care Business Strategist in the United States award from the Evergreen Awards. This prestigious accolade recognizes the company’s leadership and innovation in transforming the home care industry. The award highlights the impact Currie’s mentorship has had on helping agency owners scale efficiently and sustainably, positioning Masters of Home Care as a leader in the industry.
With his clear focus on systemization and profitability, Currie has positioned Masters of Home Care as a trusted resource for entrepreneurs navigating the complexities of the home care business.
The Science of Scaling
Currie’s approach at Masters of Home Care is based on a proven framework he calls “The Science of Scaling,” which focuses on three core pillars:
- Elite Team Building: Establishing leadership structures that retain caregivers and enhance client experience.
- Premium Sales Strategy: Attracting high-value clients with clear branding and confidence-driven sales techniques, often leading to rates 25–40% higher than competitors.
- Operational Automation: Implementing systems that eliminate bottlenecks, allowing owners to focus on strategic growth rather than daily management.
Currie’s clients consistently see measurable improvements in both revenue and work-life balance. As one client shares, “Justin showed me how to replace chaos with clarity. I went from barely breaking even to record profits in just six months.”
Leadership That Inspires Real Change
What sets Currie apart from other consultants is his authenticity and commitment to results. “Everything I teach has been proven in real agencies with real people,” he says. His leadership philosophy is rooted in transparency, enabling clients to apply practical strategies that lead to long-term success.
Currie’s mentorship has helped many agency owners regain control over their businesses, providing them with the freedom they once lacked. “I now spend more time with my family, take vacations for the first time in years, and feel clarity about my business,” one client noted.
Redefining the Future of Home Care
Looking forward, Currie’s vision for the future of home care is clear: to help agency owners grow their businesses without sacrificing their well-being. “When an owner has systems that give them control, everyone wins, the staff, the clients, and the business itself,” he explains.
His work continues to set a new standard in the home care industry. Through a combination of operational excellence and personalized mentorship, Currie is transforming how agencies scale and how their leaders live.
A Proven Path to Scalable Success
For home care entrepreneurs ready to embrace change, Masters of Home Care offers tailored mentorship that delivers real, measurable results. As the Best Home Care Business Strategist of 2025, Currie’s proven methods are the key to scaling agencies efficiently.
To learn how to scale your agency with confidence, visit Masters of Home Care or connect with Justin Currie on YouTube, LinkedIn, and Facebook.
